Job Description

About the company

Launchpresso is an all-remote digital marketing agency run by a small team of dedicated experts. For a boutique agency we have a broad reach: we proudly work with clients in North America, Europe and Australia. We’re lean by design and rely on every member of our team to own their role and deliver exceptional work for both our clients and coworkers.

At Launchpresso, we specialize in propelling Shopify stores to new heights through expert Google Ads management. Our mission is to drive traffic, leads, and sales, transforming online businesses into thriving e-commerce powerhouses.

Founded with a passion for digital marketing and a commitment to excellence, Launchpresso leverages years of experience and cutting-edge strategies to deliver outstanding results. We understand that every business is unique, and our tailored approach ensures that our clients receive customized solutions that align with their specific goals and needs.

About the role

Who We Need:

We’re seeking a Senior Google Ads PPC expert and media buyer specialized in lead generation and e-commerce marketing for direct-to-consumer Shopify stores. We need an A-player—who is also a team player—who’s passionate about running killer ads programs. 

If you’re the expert we need, you’ll have a proven track record in expertly managing Google Ads, Google Merchant Center, and Google Analytics. You’ll have an eye for detail and the organizational skills to ensure you’re always one step ahead when it comes to optimizing campaigns and safeguarding against errors. 

As a key member of our team you will be responsible for holistically developing and executing effective PPC campaigns, monitoring performance, conducting A/B testing, and formulating data-driven strategies to scale and expand accounts.

Key Responsibilities:

• Develop and implement tailored PPC strategies aligned with client business goals and objectives.
• Conduct thorough keyword research and audience targeting.
• Write compelling, error-free ad copy and create engaging ad campaigns.
• Manage campaign budgets ranging from $5,000 to $100,000+ per month.
• Monitor and analyze campaign performance, identifying areas for improvement.
• Conduct A/B split testing and refine strategies based on data insights.
• Develop and present detailed action plans for performance optimization and scalability.
• Implement safeguards to prevent errors, including scripts, alerts, and thorough manual checks.
• Collaborate with the team to ensure consistent messaging and strategy alignment.
• Troubleshoot/Optimize the Google Merchant Center and associated product feeds.
• Stay updated on the latest trends and best practices in the Google Ads ecosystem.
• Participate in twice-weekly remote team meetings and be available for short breakout calls as needed.
• Proactively and continuously communicate with our operations and client success manager.
• Reliably and autonomously adhere to SOPs, assigned tasks, and use of agency tools (Slack, ClickUp and Google Drive).

Requirements:

• At least 3 years of proven success as a professional PPC Expert, Digital Ads Manager, or equivalent..
• Provide case studies/examples of your current previous work.
• Mastery of Google Ads, Microsoft Ads, Google Merchant Center, Google Analytics, and Google Tag Manager.
• Maintain active Google Ads and Google Analytics Skillshop certifications at all times.
• Proven track record of achieving measurable results in various industries.
• Experience with Facebook/Meta Ads is a plus but not a strict requirement.
• Strong analytical, problem-solving, and communication skills.
• Ability to work independently and as part of a collaborative team.
• Familiarity with the attribution tool Triple Whale is a big plus.
• Fluent English communication skills (written and verbal)
• Based in a location no more than 5-6 hours’ time difference from Indochina Time (GMT +7); preference for candidates from Eastern Europe.

About you

Requirements:

• At least 3 years of proven success as a professional PPC Expert, Digital Ads Manager, or equivalent..
• Provide case studies/examples of your current previous work.
• Mastery of Google Ads, Microsoft Ads, Google Merchant Center, Google Analytics, and Google Tag Manager.
• Maintain active Google Ads and Google Analytics Skillshop certifications at all times.
• Proven track record of achieving measurable results in various industries.
• Experience with Facebook/Meta Ads is a plus but not a strict requirement.
• Strong analytical, problem-solving, and communication skills.
• Ability to work independently and as part of a collaborative team.
• Familiarity with the attribution tool Triple Whale is a big plus.
• Fluent English communication skills (written and verbal)
• Use of time-tracking software
• Based in a location no more than 5-6 hours’ time difference from Indochina Time (GMT +7); preference for candidates from Eastern Europe or Native English speakers.

Qualities We Value:

• Self-starters with a solid grasp of core business metrics and Google Ads strategies.
• Experts in Google Ads, YouTube Ads, and e-commerce psychology, particularly around Shopify.
• Excellent communicators ready to lead teams, present strategies to clients, and work well in an agency setup.
• Individuals keen on continuous learning and growth within the evolving retention marketing space.
• A-players and team players who embrace collaboration, practice continuous self-improvement, and consistently take steps to ensure they support their teammates.

What's in it for you?

What We Offer:

• A flexible and remote-friendly work environment with a supportive and collaborative team.
• A reliable pay rate based on the actual time you spend working with us, with the potential to move to a bonus-incentive structure later based on performance.
• Access to exclusive industry resources through our agency affiliations and program enrollments that you can use to further develop your skills and practices.
• Use of a PPC assistant to help execute lower level tasks so you can focus on KPIs, OKRs, and the bigger picture (after a few months of demonstrated success and reliability). 
• The potential for a high degree of autonomy once trust and performance credibility have been established.
• Internal growth opportunities as our agency expands.

How to apply?

To Apply:

If you are ready to join a nimble and rapidly growing international agency, please submit your application with the word "mastery" at the top to demonstrate your attention to detail. Also send a link to your CV. Please also include 2 summarized success stories (2-3 sentences each) that reflect your proven abilities in your field.

Note: This role is not suitable for other agencies/whitelabel agencies but is ideal for freelancers or PPC experts looking for a stable position within an agency. We look forward to working with you!

Job Tags

Remote job, Part time, Freelance, Flexible hours,

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